Strategy

Let Your Digital Marketing Strategy
Flourish with our Strategy Support

In today’s full-blast digital marketing world, you can’t approach your online activities without a clear plan. If you want to get ahead, you need a digital marketing strategy that will not only support your marketing efforts, but will also leave you with enough time to stay ahead of the curve. Let our strategy services help you do just that.

When you sign up for our digital marketing strategy services, we’ll help you make the most out of these marketing activities:

Conversion Optimisation

Our conversion optimisation service is focused on providing logical, and user-friendly design guidelines that ultimately raise the rate at which visitors to your website convert into customers, or complete an action you need them to complete, like signing up for your newsletter.

We do this by actively monitoring your site analytics and other factors, constantly providing changes that will see your CRO increase.

Email Marketing

Let Journey Point help integrate email marketing best practices into your digital marketing strategy, and you’ll start seeing the benefit of using one of the highest engaging communication methods, boost your bottom line.

We provide our clients with excellently written emails and the integration of automation CRM systems that make managing your emails a breeze.

Search Engine Optimisation

SEO can seem confusing, but it is probably one of the most important features of any digital marketing plan.

We’ll help create and implement an SEO plan that is tailored to your business and budget needs, which means your business will benefit from organic, long-term ranking growth guaranteeing you get the clicks you need.

Speed Testing Optimisation

There are hundreds of websites out there competing for business for a specific service, which means browsers will easily move on from a site if they have any difficulty accessing its information.

Site speed is one of the main deciding factors in bounce rate, which is why we’ll constantly test your site speed, and implement optimisations that will make your site easy to access, and a joy to use, regardless of your visitor’s browser or platform.

Social Media Strategy and Integration

A solid social media strategy from our team is guaranteed to get you in touch with an active and engaging fan base that sees constant growth. The importance of social media for businesses cannot be overstated, so let us help ensure your growth and success on the platform of your choice.

If you are new to the social media world, we can help identify platforms that will be best for your brand, and also help provide you with post copy and images that are exactly tailored to your brand’s look and feel.

Hosting

A website that’s offline is like a store that has permanently closed its doors. If you are concerned about your current choice of website host, let us help you. Our world class hosting solutions will ensure your digital doors stay open, and that visitors don’t experience any issues like loading time or access problems when they are browsing your site.

Ongoing Support

A digital strategy, like any plan, has to be monitored, which is why we provide our clients with constant support with all our strategic services.

That means that if you rely on us, you won’t have to worry about dealing with the nitty-gritty details. We’ll do the legwork, while you benefit from more free time to work on your business’ growth.

Contact us now to find out more.

“There is no wrong time to do the right thing.”