by Support | Oct 18, 2023 | Branding, Customer Journey Mapping, Digital Marketing
In today’s dynamic business environment, leadership seizes the spotlight as it shapes the destiny of an organization. The conventional five-star model of leadership, which centers on fundamental qualities like communication, decision-making, and strategic...
by Aveline Clarke | Sep 19, 2023 | Branding, Customer Journey Mapping, Digital Marketing
In today’s fast-paced and ever-evolving business landscape, the role of leadership has never been more critical. Business leaders are faced with the challenge of navigating through constant change, uncertainty, and disruption. To thrive in this environment,...
by Aveline Clarke | Jul 5, 2023 | Branding, Customer Journey Mapping, Digital Marketing
In today’s fast-paced and unpredictable business landscape, thriving and surviving are no longer mutually exclusive goals. Successful business owners understand the importance of fueling growth to expand their operations, reach new markets, and increase...
by Aveline Clarke | Jun 21, 2023 | Branding, Customer Journey Mapping
Some Business owners aspire to achieve consistent profitability and sustainable growth in order to secure the financial well-being and longevity of their businesses. Other Business owners strive for a positive impact, recognition, and success, while maintaining a...
by Support | May 12, 2023 | Digital Marketing
The customer journey is the process that customers go through when interacting with a company. Creating an emotional connection with customers is essential to success because it allows businesses to build relationships and trust. By understanding the importance of...
by Aveline Clarke | Feb 21, 2023 | Branding, Customer Journey Mapping
What comes into your mind when you hear the term ‘6 Star Business’? Typically people think about Google reviews, testimonials, and the standard 1-5 rating system. These are the feedback from customers whenever they receive a product or service review. But what does a...
by Aveline Clarke | Jan 31, 2023 | Branding, Customer Journey Mapping, Digital Marketing
As we start a brand new year, we expect new trends, updates, and changes that will affect our customer’s behaviors. And since we all know that having a mapped out customer journey is vital to keeping loyal customers and creating new ones, it is essential to know...
by Aveline Clarke | Dec 14, 2022 | Branding, Customer Journey Mapping, Digital Marketing
With the holidays quickly approaching, it’s time to think about refreshing our energy, retaining focus, and getting back to doing the work we love. You’ll need to find ways to reset and refocus after the holiday rush so you can start new projects and get unstuck in...
by Aveline Clarke | Nov 24, 2022 | Branding, Customer Journey Mapping, Digital Marketing
If you’re in a business community, you know how important it is to connect with others in your field. The benefits of joining a business community are many and varied. Here are some of the top reasons why I think joining one can help you grow as an entrepreneur:...
by Aveline Clarke | Oct 12, 2022 | Branding, Customer Journey Mapping, Digital Marketing
‘Tis the season to be jolly! Not right now – but it will be soon, in just 10 weeks time! This time of the year is a prime shopping season for most people which means it’s a good time for retail businesses and many others, especially those who want to get ready before...