by Aveline Clarke | Apr 21, 2020 | Customer Journey Mapping
It’s now the time to innovate your Customer Journey, and here’s why… Every action we take has a cost and requires an input of energy. Sometimes those actions are positive and bring us a return on the energy input, and other times they give us nothing at all. In...
by Aveline Clarke | Apr 10, 2020 | Customer Journey Mapping
If you have a business that is suffering from the current economic downturn, you might be asking yourself, “How do I get ahead in my business with Customer Journey Mapping?” Well, in this blog, I am going to explain how you can get ahead, and why...
by Aveline Clarke | Mar 31, 2020 | Branding, Customer Journey Mapping, Uncategorized
As we traverse the rocky waters of these difficult economic times, one question I have been asking myself is “How well do you know your customers?” After deep introspection, I realised that now is the time for me and for all of us to focus our attention on...
by Aveline Clarke | Mar 24, 2020 | Branding, Customer Journey Mapping, Uncategorized
This is an unprecedented time in our economic, personal and societal history. In a short period, we’ve been catapulted into a state of fury and fear of the unknown. This new situation causes us all to panic to varying degrees, but with an underlying determination to...
by Aveline Clarke | Mar 16, 2020 | Branding, Customer Journey Mapping, Uncategorized
I want to start talking about digital marketing by being very transparent, and letting you know a bit more about who I am by being frank and a bit vulnerable! I’ve always trusted people before they’ve proven themselves trustworthy. I’ve always...
by Aveline Clarke | Mar 10, 2020 | Customer Journey Mapping, Marketing Automation, Uncategorized
Any industry and business can have a broken customer journey. In fact, I would suggest that most industries and businesses have broken customer journeys, and this is what creates the mistrust and fear in people. Discover How Broken Customer Journeys Create Mistrust...
