by Aveline Clarke | May 4, 2020 | Marketing Automation
We are all in love with automation, so I need to explain to you why too much automation does not benefit your customer journey. Is this a bold statement to make? I don’t think so, and yet some of you might disagree with me. We are in a time of explosive growth...
by Aveline Clarke | Apr 10, 2020 | Customer Journey Mapping
If you have a business that is suffering from the current economic downturn, you might be asking yourself, “How do I get ahead in my business with Customer Journey Mapping?” Well, in this blog, I am going to explain how you can get ahead, and why...
by Aveline Clarke | Mar 31, 2020 | Branding, Customer Journey Mapping, Uncategorized
As we traverse the rocky waters of these difficult economic times, one question I have been asking myself is “How well do you know your customers?” After deep introspection, I realised that now is the time for me and for all of us to focus our attention on...
by Aveline Clarke | Jan 7, 2019 | Marketing Automation, Uncategorized
Referrals are the lifeline of small business! Are you one of the 2.1 million Small to Medium Enterprises (SMEs) in Australia? Then you’ll know that when you lack the reach and budget of a bigger business, referrals from customers are crucial – regardless of the...
by Aveline Clarke | Jan 7, 2019 | Marketing Automation
Most small business owners believe that the only way for them to achieve business growth is to get more customers. Yes, this is absolutely one way, however, it’s very expensive to all your resources and effort into generating new clients for business growth....