by Aveline Clarke | Aug 18, 2020 | Digital Marketing
The online world is dynamic and ever-changing, and it has become one of the best sales channels for businesses. According to Oberlo, there are 2.05 Billion Online Shoppers in 2020 wherein 24 percent shop online once every two weeks (Statista) which is why using...
by Aveline Clarke | Aug 11, 2020 | Customer Journey Mapping
If you’re going to grow your business and conversation sales, it’ll take diligence and planning. You can accomplish a lot when you learn how to create a customer journey map. This detailed approach will increase your profits and brand awareness. Read on to...
by Aveline Clarke | Aug 4, 2020 | Customer Journey Mapping
What if you had a way to understand your customers like never before? A customer avatar offers an unprecedented way to find and attract your ideal customers. Unfortunately, many businesses don’t understand how and why to create a customer avatar. Are you ready...
by Aveline Clarke | Jul 28, 2020 | Digital Marketing
As an online marketing consultant who specialises in improving your customer experience, I know exactly how important it is to ensure that your marketing talks about and promotes your Brand, Purpose and Asset. When I speak to prospects about their marketing goals, it...
by Aveline Clarke | Jul 7, 2020 | Customer Journey Mapping
If you’re struggling to attract high-quality customers, it may be that you haven’t considered creating a customer persona. Otherwise known as customer avatars, crafting and using accurate customer personas are worth their weight in gold. In fact, Steve Eakin, Founder...