by Aveline Clarke | Feb 26, 2020 | Branding, Customer Journey Mapping, Marketing Automation
Whether you’re new to business or are an experienced business owner, you may not have come across the term “Customer Journey Mapping”. What is Customer Journey Mapping? And Why Should You Care? And Why Should You Care? Let me explain… ...
by Aveline Clarke | Feb 19, 2020 | Customer Journey Mapping, Marketing Automation
When I’m asked the question, “How do I use automation throughout the customer journey?” the first thing I respond with is, “It’s not as difficult as you think”. Now let me explain to you more about Marketing Automation and why...
by Aveline Clarke | Jan 30, 2020 | Marketing Automation
“How does automating your marketing work?” is one of the most popular questions that I’m asked. This question arises because I’ve seen many cases in which small business owners blame the technology for their marketing automation not working. We’ll...
by Aveline Clarke | Jan 22, 2020 | Marketing Automation
Marketing Automation, in particular automating your follow-up is one of the best ways to build closer relationships with your prospects and customers. You see with marketing automation, even if at first glance it doesn’t seem so, you are able to provide more...
by Aveline Clarke | Jan 15, 2020 | Marketing Automation
I was chatting with a client yesterday and they were commenting on the perceived ease in which I was able to write engaging copy that is getting wonderful results for them. And they asked me how I did it, it seemed like some kind of magic to them because, “when I...
by Aveline Clarke | Dec 18, 2019 | Infusionsoft, Marketing Automation
Customer Journey Mapping is a tool for visualising your customers experience. Initially for many business owners, it can seem overwhelming with how to create a Customer Journey Map, so in this article I’m going to explain how you can create your own Customer Journey...
